Behr Paint Company and the Painting Contractors Association announced this week that they will be offering business scholarships to veterans transitioning from service into civilian life.

The first-of-its-kind program will grant 100 service members complete access to the PCA’s resources on how to build a successful painting contractor business, as well as mentorship from PCA members. Additionally, Behr will pay for 25 veterans to attend PCA’s fall business networking events, including Residential, Commercial, Women in Paint, and PCA en Español.

“As a U.S. veteran myself, I am incredibly proud of the Painting Contractors Association’s work with Behr to give transformative educational experiences to veterans starting their next chapter,” says Nick Slavik, PCA Board Chairman.

Behr has a long history of supporting military veterans and this new program marks a new way that they are giving back and showing respect.

“Our commitment goes beyond providing paint,” says Megan Selby, President of Behr. “It’s about investing in the future of these remarkable individuals who have selflessly served our country.”

In total, Behr’s commitment amounts to more than $75,000 in direct educational opportunities for veterans who want to become painting contractors.

Being a painting contractor is a particularly attractive career to start as a civilian because it has a relatively low barrier of entry. You can start as a solo entrepreneur and grow to a $1 million+ annual revenue company within 3-5 years of inception.

“We aim to equip veterans with the skills and connections they need to build successful careers and business in the painting industry – back at home,” Selby says. “The partnership is a small way for us to express our gratitude and help them thrive in their next chapter.”

If you are a U.S. veteran who would like to apply for the scholarship, visit the PCA website for details.